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This blog is dedicated to the silent hero sitting in your cup. As is our theory, behind every great painting, every Oscar-winning film, every weepy poem is someone jacked up on coffee. Scroll through for quick, fun tidbits on all things caffeine and art—best read with a hot cup of java in hand! (P.S. Keep an eye out for discount codes hidden throughout!)


I remember reading once that Beethoven, for his morning coffee, individually picked the coffee beans he wanted to ground. He inspected every single one—all 60. And it had to be 60. Always 60. He would not deviate. Uncompromising, like every great artist. Dark. Broody. Complex. You’d only have to listen to the pieces to know that, were he to have 59 beans, or—one better—61 beans, Moonlight Sonata, or Piano Sonata No. 23 In F Minor, Op. 57 wouldn’t even be close to reaching their musical perfection.

Anyway, I’d almost suspect that as Beethoven was tragically losing his hearing, his …drinkage of coffee shot through the roof. That’s the only way to explain those final pieces. One of the very last things he composed, “Emperor”, is one of the hardest pieces ever to play on piano. Not only must your hands be large enough to crush watermelon, and your fingers long enough to cap with a flag, but you must sip gallons upon gallons of sweetened coffee beforehand just to reach those notes in time—and that’s just allegro!

[Becasue you made it this far in this article, you deserve 20% off of your next Americano order at our cafe. Just shout BEETHOVEN and the barista will have you covered]

So, take your coffee like Beethoven: dark, broody, but complex and plentiful. An Americano perhaps—And not just any Americano, but one from our Bushido Blend Esmeralda roast, which was lovingly grown in the Alta Mogiana region in Brazil.

Happy sipping!

(And here’s something to listen to while you do):

I remember reading once that a certain Danish philosopher with a long, long, unpronounceable name—Soren something-something-something (with a slash on the o)—liked his coffee so thick, so syrupy and so filled with white sugar, that those who saw him with his cup of java in hand thought he was sipping tar. People would ask him: “I know what you’re drinking can’t be coffee, right?” “Oh, but it is!” he’d say. “See, what I do is, before I fill my cup with coffee, I fill half the mug with white sugar…”

This man was not afraid of late-stage diabetes. He confronted the great unknown head on.

This was, after all, the guy who titled his books Fear and Trembling and The Sickness unto Death, among others. For Soren-with-a-slash-through-his-o, his coffee was so him. Without the boost of his tarry, sugary coffee, how could he have ever come up with such lines like, “Life is not a problem to be solved, but a reality to be experienced.” His experience being drinking sweet muck and calling it coffee. It’s a way to live; les artistes!

He couldn’t have philosophized better coffee, so sweet was it.

 It's how an artist takes their coffee.

Anyway, happy sipping!